AI writing partner
AI content repurposing
Content Studio repurposes content with AI: one version or brief becomes versions for the channels you pick, each adapted to that channel's own rules and template, not copied.
The problem
Turning one blog post into a LinkedIn post, an X thread and a newsletter by hand takes most of a day, and copy-paste versions read badly on every channel.
AI content repurposing in Autessa Content Studio
Turn a blog post or brief into LinkedIn, X thread, Instagram and newsletter versions at once, each adapted to its own channel's rules. You pick which to keep.
No. 01Step by step
How does it work, step by step?
- 1
Choose the source
The piece’s brief, or one channel’s finished text.
- 2
Pick the target channels
Any active channels, existing versions or new ones.
- 3
Generate
The AI writes one version per channel, each following that channel’s own rules, template and guidance. It adapts; it does not copy.
- 4
Pick and confirm
Choose the results to keep. Existing versions get the new text (the old text is kept in history); new channels get a new version in Drafting.
No. 02Every option
Options and settings
Everything you can set or choose: AI content repurposing.
| Option | What it does |
|---|---|
| Source | Brief or a channel version. |
| Targets | One or more channels. |
| Result per channel | Title (if used) and body. |
| On confirm | Replace existing text (kept in history) or create new versions in Drafting. |
No. 03Who can do what
People and permissions
Everyone in your Autessa company
Sees and works on the same campaigns, pieces, versions, channels and library.
No. 04AI assist
Where the AI helps
The AI runs only when you click Generate, and nothing is written until you pick results and confirm.
Everything the AI writing partner does →No. 05Connected
How it connects to the rest of Content Studio
One idea, a version per channel
Repurposing fills a piece’s channel versions.
Custom channels and rules
Each output follows its own channel’s rules.
Revision history
Replaced text is kept.
Works with other Autessa apps
No. 06Answers
AI content repurposing: questions
Straight answers about Autessa Content Studio.
How do I repurpose a blog post for social media?
Open the blog version, choose Repurpose to other channels, tick LinkedIn, X or any other channel, and Generate. Each version follows its own channel’s rules.
Does repurposing overwrite my existing versions?
Only the ones you pick, and their old text is kept in history.
Can I repurpose from the brief instead?
Yes. Repurpose with AI from the piece page uses the brief as the source.
Autessa Content Studio
Plan it once. Write it for every channel.
Campaigns, a content calendar and an AI writing partner that knows your channels and your voice. Use it out of the box, then shape every channel, template and rule to your team in Autessa.
100% customizable, code and all
Make Autessa Content Studio fully your own.
Use it out of the box, then change anything. Ask Autobot, Autessa’s AI builder, for a new field, screen, report, workflow or agent and it builds it into your copy of the app. Or open the code and edit it yourself. Nothing is locked: the app, its data and its code are yours.
Start free and make it yours