Plan · Write · Track
One idea. Every channel. Written to fit.
Autessa Content Studio is a content marketing platform where your team plans campaigns, keeps a content calendar, and writes every channel version of an idea with an AI writing partner that follows each channel’s rules and your brand voice.
LinkedIn posts, X threads, Instagram captions, blog posts and newsletters, from one brief, on one calendar, with a record of everything that went live. It works out of the box, and you shape the channels, rules and brand voice to how your team writes.
In one paragraph
What is Autessa Content Studio?
Content Studio is where a marketing team plans, writes and tracks every piece of content across every channel, with an AI writer that already knows the rules of each one.
Autessa Content Studio includes a content calendar (an editorial calendar) with month and week views and drag-and-drop scheduling, and a kanban content board from Idea to Published.
It includes campaign planning: campaigns with goals, audiences, dates, owners, live progress and a timeline of every post.
It includes an AI content writer that drafts, rewrites, repurposes, captions, brainstorms and researches in your brand voice, within each channel’s limits.
It includes multichannel content management: one piece, one version per channel, user-defined channels with rules, previews and a readiness checklist.
It includes an asset library of images, videos, files, text and links, and a record of every published URL.
No. 01Differentiators
What makes Content Studio different?
Most content calendars stop at the date. Most AI writers stop at the draft. Content Studio connects the plan, the channel’s rules and the writing, so every post fits before it goes out.
One idea, a version per channel
Write the brief once. Each channel gets its own version, status, assignee and schedule, and the piece’s status rolls up truthfully.
Channels you define
No hard-coded networks. Each channel carries its limits, thread mode, hashtag, link, call-to-action and media rules.
A checklist for every post
Length, title, parts, hashtags, links, call to action, media and placeholders, checked live against the channel.
Repurposing that adapts
One blog post becomes a LinkedIn post, an X thread and a newsletter, each written to its own channel’s rules.
Sources the AI reads
Mark assets as reference and the AI reads those PDFs, notes and links before it drafts.
No invented numbers
The AI cites sources and writes [add stat] instead of making a number up. The checklist flags it.
Templates, guidance and examples
Each channel shows writers and the AI what a good post looks like for your brand.
A record of what went live
Every published version keeps its URL and time, and the AI reads recent posts so it does not repeat them.
No. 02The product tour
Every screen in Content Studio
Every screen, grouped the way the app is: Plan, Assets and Workspace.
The board: your content workflow
Every channel version is a card in Idea, Drafting, Writing, Scheduled or Published. Drag a card to move it; moving to Scheduled asks for a time, moving to Published asks for the link.
The content board →The calendar: what goes out, and when
A content calendar by month or week, with everything still undated in the Unscheduled tray. Drop it on a day and it takes the channel’s posting time.
The content calendar →The editor: write it for the channel
Plain text, exactly as it will be posted, with live counters for the body, the title and every thread part, and the AI one click away.
The content editor →Previews: see it before your audience does
Social post, thread, article, email, video or plain: each channel previews in its own shape.
Channel previews →The library: every asset, once
Images, videos, files, text blocks and links, searchable, filterable and reusable without uploading again.
The content library →Settings: your channels, your voice
Define every channel’s rules, template, guidance and examples, and the brand voice the AI reads.
Custom channels and rules →| Screen | What it is for |
|---|---|
| Board | Every channel version as a card in Idea, Drafting, Writing, Scheduled or Published, with drag-and-drop and filters. |
| Calendar | Scheduled and published versions by month or week, an Unscheduled tray and drag-to-schedule. |
| Ideas | One-line capture, the backlog of everything not started, and Brainstorm with AI. |
| Campaigns | Every campaign as a card with dates, goal and progress, filtered by status. |
| Campaign page | Goal, audience, progress, a day-by-day timeline, every piece and the shared assets. |
| New and edit campaign | Basics, schedule and ownership, and a color, on their own pages. |
| Piece page | The brief, the channel versions, reference material and the activity feed, stacked on one page. |
| Version editor | Write one channel’s version with live counters, preview, channel rules, Ask AI, media, comments, details, ready to post and history. |
| Library | Every image, video, file, text block and link, with search, filters, preview and reuse. |
| Settings | Brand voice, channels, the team, and what the AI writer does, on one page. |
| New and edit channel | Basics, text rules, media rules, structure template, writing guidance, examples and posting, with a live preview. |
No. 03AI writing partner
An AI content writer that knows the rules
Every request carries your brand voice, the campaign, the brief, the channel’s rules, template, guidance and examples, the attached material and recent posts. It runs only when someone clicks.
No. 04The topic map
Every area, every feature
Every area of Content Studio and every feature in it.
No. 05How it works
How does a content workflow run in Content Studio?
- 1
Plan
Capture ideas, brainstorm angles and group them into campaigns with a goal, audience and dates.
- 2
Write
Write the brief once, then a version per channel, starting from each channel’s template, with the AI beside you.
- 3
Check
Preview each post in its channel’s style and clear the readiness checklist.
- 4
Schedule
Give each version a date and time on the calendar, with the channel’s default posting time filled in.
- 5
Post and record
Copy the text, download the media, open the channel, post, and mark it published with the live URL.
Capture any content workflow automatically with Autessa Autodocs: do it once in the browser and get a step-by-step guide and a replayable workflow your whole team can follow.
No. 06Who it is for
Built for the people who make the content
Content marketers
Run the editorial calendar and turn every idea into a version for each channel.
Social media managers
Write threads and captions within each network’s limits and see the week at a glance.
Marketing leads
Plan campaigns with goals and dates and watch progress from live counts.
Founders and small teams
Get a whole content program out of a few hours a week with an AI that knows the brand.
No. 07Integrations
Part of Autessa
Content Studio runs inside your Autessa company: the same sign-in and team, an Autessa AI agent as the writer, and readers for files, links and web research. It works with any network because channels are yours to define.
Integrations →No. 08Security
Your content stays yours
Content Studio never needs your social account passwords. The AI only runs when someone clicks, every change is logged, and every earlier draft is kept. Media links expire after a few minutes.
Security →No. 09Comparing tools
Evaluating content marketing tools?
How Content Studio does the job, next to the tools teams often look at.
No. 10Answers
Frequently asked questions
Straight answers about Autessa Content Studio.
What is Autessa Content Studio?
Autessa Content Studio is a content marketing platform for planning, writing and tracking content across every channel. A team plans campaigns on a board and a content calendar, writes one version of each idea per channel, and uses an AI writing partner that follows each channel's rules and the brand voice.
Does Content Studio work out of the box?
Yes. A new workspace starts with a board, a content calendar and starter channels for LinkedIn, X, Instagram, Blog and Newsletter, so a team can plan and write on day one. From there you shape it to how your team works in Autessa: your own channels and rules, templates, writing guidance and the brand voice the AI follows.
Does Content Studio have a content calendar?
Yes. Content Studio has a month and week content calendar of scheduled and published posts, with an Unscheduled tray. Drag an item onto a day to schedule it; it keeps its time of day or the channel's default posting time, and the calendar can be filtered by campaign and channel.
Can the AI writer follow my brand voice and character limits?
Yes. Every AI request includes your brand voice settings and the channel's rules: body, title and thread-part limits, hashtag and link rules, required call to action, structure template, writing guidance and example posts. The editor then checks the result against the same rules.
How does content repurposing work?
Open a piece or a version and choose Repurpose with AI, then pick the target channels. The AI writes one version per channel, each adapted to that channel's own format and limits. Nothing is saved until you pick the results you want; replaced text is kept in history.
How do I publish from Content Studio?
Every version has a ready-to-post kit. When it is ready, you copy the exact text, download its media, open the channel and post it, then mark it published with the live URL so the calendar and campaign stay accurate.
Which channels does Content Studio support?
Any channel you define. A new workspace starts with LinkedIn, X, Instagram, Blog and Newsletter, and the team can edit those or add others such as Facebook, YouTube Shorts, TikTok, a podcast or a partner newsletter, each with its own rules and preview style.
Will the AI make up statistics or quotes?
It is instructed not to. The AI only states facts, numbers and quotes from your brief, the files and links you attached, or its web research, and it cites sources. When a claim needs a number it does not have, it writes a placeholder like [add stat], which the readiness checklist flags.
Can the AI read files and links I attach?
Yes. The AI can read attached PDFs, Word and Excel files, text in images, text blocks and web links before it drafts. For a video it uses the title and the brief.
Who on my team can use Content Studio?
Everyone in your Autessa company can use Content Studio and sees the same campaigns, pieces, channels and library. Pieces have owners and versions have assignees, and the board has a Mine filter so each person sees their own work. When a version falls behind, an Autessa agent can call or email its assignee for you.
Does the AI run in the background?
No. Content Studio's AI only runs when someone clicks a button such as Draft from brief, Rewrite, Repurpose, Brainstorm or Research, and its text is applied only when they accept it.
Autessa Content Studio
Plan it once. Write it for every channel.
Campaigns, a content calendar and an AI writing partner that knows your channels and your voice. Use it out of the box, then shape every channel, template and rule to your team in Autessa.
100% customizable, code and all
Make Autessa Content Studio fully your own.
Use it out of the box, then change anything. Ask Autobot, Autessa’s AI builder, for a new field, screen, report, workflow or agent and it builds it into your copy of the app. Or open the code and edit it yourself. Nothing is locked: the app, its data and its code are yours.
Start free and make it yours