AppsQR Codes

Design and print · Autessa QR Codes

Custom colors and branded QR codes

Autessa QR Codes lets you make branded QR codes: choose the code color from scan-safe presets or any custom color, set the background, and give the three corner eyes their own color. The design is saved with the code, so every later download matches the print.

A core dynamic QR code capability, done properly
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Spring menu · DesignSAMPLE
Color
Background
#ffffff
Eye color
#b0703a
Module shape
SquareRoundedDots
Eye style
SquareRoundedCircle
Save design

The problem

Plain black squares do not look like your brand

A QR code is often the largest graphic on a poster or package, and a stock black-and-white square can clash with everything around it. A custom QR code design in your own colors looks intentional. The catch is keeping it scannable, which is why the presets are dark, high-contrast shades first.

FROM THE PRINT SHOP

Keep the code darker than its background. Dark-on-light is what phone cameras expect, and the presets are ordered darkest first for that reason.

What you get

  • Eight color presets: ink, deep lavender, lavender, deep sky, light blue, muted red, muted teal and muted amber.
  • Any custom color through the color picker.
  • A background color, white by default.
  • A separate eye color for the three corner finder patterns, so the eyes can carry an accent.
  • New codes start in deep lavender on white, chosen to stay reliably scannable.
  • Save design stores the style with the code, so a download next year comes out exactly the same.
  • The large preview updates as you change each setting, before you save.

How it works

How does custom colors and branded QR codes work?

  1. Open the code’s Design panel

    It sits under the code preview, next to the download buttons.

  2. Pick colors

    Choose a preset or a custom color for the code, then the background and the eye color.

  3. Check the preview

    The preview shows exactly what will be downloaded or printed.

  4. Save design

    The design is stored with the code; every SVG, PNG and print uses it from now on.

Every option

Design settings

OptionWhat it does
ColorThe code’s foreground color. Eight presets or any custom hex color. Default deep lavender (#5a3fb3).
BackgroundThe light color behind the code. Default white.
Eye colorThe color of the three corner eyes. Defaults to the code color.
Module shapeSquare, Rounded or Dots.
Eye styleSquare, Rounded or Circle.
Save designStores the design with the code, so later downloads match the print. Also settable through the CLI design object (dark, light, eyeColor, moduleShape, eyeStyle).

Permissions

Who can do what?

QR codes are private by default. Access comes from ownership, the company admin role, or a share at a chosen level.

WhoCan
OwnerEverything: edit, rename, pause, activate, share and delete. The person who created the code owns it.
Company adminFull control of every QR code in the company, the same as the owner.
Admin (shared)Full control, including sharing and deleting.
Editor (shared)View the code and its analytics, and edit the destination, design and campaign tracking.
Viewer (shared)View the code, download it and read its scan analytics.

Try it on your phone

This is a real code, drawn with the same encoder Autessa QR Codes uses. Point your camera at it and it opens the QR Codes overview.

Connected

How it connects to the rest of QR Codes

FAQ

Questions about custom colors and branded QR codes

Can I make a QR code in my brand colors?

Yes. Pick a preset or any custom color for the code, set the background, and choose a separate eye color if you want an accent.

Will a colored QR code still scan?

Yes, as long as the code stays clearly darker than its background. The presets are dark, high-contrast colors chosen for reliable scanning, and codes are built with error-correction level M.

Does changing the design change the link?

No. The design only changes how the code looks. The short link it encodes stays the same, so old prints keep working.

Try custom colors and branded QR codes in Autessa QR Codes

Autessa QR Codes lets you set the code color (scan-safe presets or any custom color), the background and a separate color for the corner eyes.

Start free

Dynamic by default · repoint without reprinting · every scan counted

100% customizable, code and all

Make Autessa QR Codes fully your own.

Use it out of the box, then change anything. Ask Autobot, Autessa’s AI builder, for a new field, screen, report, workflow or agent and it builds it into your copy of the app. Or open the code and edit it yourself. Nothing is locked: the app, its data and its code are yours.

Start free and make it yours